Top Themes - AI-powered analysis in your dashboard

We are excited to announce the launch of Top Themes, a new AI-powered feature available in the Highlights feed of your NewsWhip dashboard. Similar to our popular AI Digests, it is built to save you time and simplify your workflow, ensuring no key stories or insights slip through the cracks.

What are the benefits?

Save time with AI-powered insights: Automatically summarizes the top 100 most engaged articles into 3-5 key themes, eliminating manual analysis.

Source-backed clarity for confidence: Detailed summaries with in-line citations ensure reliable, actionable insights.

Any language, any time: Works across all time ranges and languages, delivering English summaries for consistency and accessibility.

How does it work?

Top Themes is an AI-powered addition to the Highlights panel, which slides in from the right-hand side of your NewsWhip dashboard. The Highlights panel provides automated insights from your searches, and with Top Themes, it now delivers 3-5 key themes derived from the top 100 most engaged articles in your search results.

When you open the Highlights panel, Top Themes analyzes the articles matching your selected time range and language criteria. These themes are presented with detailed AI-generated summaries, offering in-line citations that show how many articles contribute to each theme. You can click on these citations to view the list of supporting articles directly in your dashboard.

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For easy sharing, Top Themes includes a “Copy to Clipboard” feature, allowing you to quickly integrate summaries into reports, presentations, or emails. Whether you’re monitoring for a specific day, month, or custom period, or analyzing articles in any language, Top Themes ensures that the narratives shaping your search results are clear, actionable, and accessible.

How to get the most out of Top Themes

Use focused searches: Ensure your searches are specific to yield the most accurate and relevant themes. Broad or unfocused searches may result in less cohesive summaries.

Combine with other tools: Pair Top Themes with Change-in-Interest Highlights to better understand shifts in public and media attention.

Think globally: Utilize its ability to summarize narratives from any language for a comprehensive view of worldwide conversations.

NewsWhip's application of AI and GPT-technology

NewsWhip adheres to the guidelines set by the CIPR, reflecting our commitment to upholding the highest standards of ethical AI use.

FAQs - technical and privacy concerns

Q: What is the AI used in Top Themes? What technology is used exactly?

The AI refers to the artificial intelligence utilized by GPT-technology. This is a language processing AI developed by OpenAI, designed to understand and summarize text efficiently and accurately.

Q: Is my data privacy protected when using Top Themes?

Yes, the GPT-technology used in Top Themes is inherently designed not to retain any personal data during its operations. This guarantees that all language processing and summarization tasks uphold stringent privacy and confidentiality standards. Furthermore, only public data is shared with OpenAI. This includes the headlines and summaries of articles. We do not share or store any personal, company-specific, or search-related information.

Q: Does the AI used in Top Themes learn from my data?

No, the AI is a stateless model and does not learn from or retain any data from your searches. This is a deliberate measure to prioritize the security of your data.

Q: What version of GPT do you use for Top Themes?

We utilize GPT-4o as we believe it offers the best compromise between response quality and processing speed, as determined by our thorough testing.

FAQs - usage and reliability

Q: What should I do if themes seem irrelevant?

If the themes appear irrelevant, it may be because the search criteria are too broad or noisy. Refining your search with more specific keywords or filters can help ensure the themes are more aligned with your expectations.

Q: Are Top Themes summaries always accurate?

Summaries are generated based on the top 100 articles from your search. While the AI is highly reliable, occasional inaccuracies may occur, especially if articles lack detailed metadata or context. Always cross-reference summaries with the linked source articles for full clarity.

Q: What should I do if Top Themes doesn’t generate any themes?

This may happen if your search has fewer than 10 articles or if your search criteria are overly narrow. Adjusting the time range, adding broader terms, or expanding the dataset can help resolve this issue.

Q: Does Top Themes work well for all types of searches?

Top Themes is most effective with targeted searches. Very broad searches (e.g., "World News") or searches with sparse results are less likely to produce meaningful or cohesive themes.

FAQs - adaption and support

Q: What types of content does Top Themes analyze?

Top Themes is designed to analyze news articles only. It does not currently support the analysis of social media posts or other types of non-news content.

Q: Can I use Top Themes with non-English content?

Yes, Top Themes works with content in any language, but all summaries are generated in English to ensure global accessibility and consistency.

Q: Does Top Themes work across all time ranges?

Yes, Top Themes supports any time range selected in your search widgets, from daily and monthly to fully custom periods.

Q: Will Top Themes eventually support social media content?

Social media analysis presents unique challenges due to the nature of the content (e.g., images, videos). While this feature is not currently available, it is under consideration for future development.

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